To do that they make vehicles at can have some appeal to the masses. The way they make as much money as possible is by selling as many vehicles as possible. and I could not afford much more than I paid for 04 sport after I optioned it the way I wanted it.ĭC is a company in operation for the singular purpose of making money. The starting price for the CRD would not be in the upper $20k's, it would be in the mid $30k's. Starting prices for a Sport would not be under $20k. DC can make a pile of money on relatively slim margins on the Liberty by selling a whole lot of them. One fact that has been missed and I feel should be pointed out is that mass sales (the result of mass production and mass marketing) does have a benefit.
#JEEP LIBERTY BASHBAR DRIVERS#
If stats showed that 75% of KJ drivers were males who were adverturous.you better believe the KJ would have lockers and everything. It almost feels like these soccer moms and city people have invaded our space and have caused our vehicles to change when they should have just stuck to their best suited vehicles to start with. I could go on all day but this just makes me mad. The 3/4 ton and 1 ton pickup truck market is the only one left that hasn't been polluted and remains traditional. If you want a speedy vehicle buy a sports car. What SHOULD happen is.if you are a soccer mom and want a comfy AWD vehicle then buy a mini van. Meanwhile.those of us who want a truck to do work with, or go off-road with get left out in the cold. But it only has 6" of useable ground clearance and the worst tires known to man.īy buying SUVs and trucks for their daily drivers, soccer moms have caused companies to change their products to fit them. Jeep Liberty has standard power door locks, windows, etc. They are skimping on mechanical features, and adding luxury features. So they are marketing their new trucks and SUVs to soccer moms. The 4x4 feature is there if they need it. It's more of a security blanket for people. Here is the really sad thing: When soccer moms started making SUVs and trucks their vehicles of choice, they ruined trucks for those of us who use them for their intended purpose.Ĭompanies know that 90% of the people buying their 4x4s never go off-road. Your exactly right, it just sucks for our community here that we get that shame
(I certainly didn't see all 90,000 wranglers sold this year out on the trails)
The offroading community is a pretty small one, compared to the jeep-owning community. And even then, I'd say that at least half the wrangler owners out there don't go offroad. In the article's defense, it doesn't say that the Liberty *can't* go offroad, just that the most of their owners don't take them offroad.īut then again, the majority of Grand Cherokee and Commander owners never go offroad, either, the Wrangler is the only one that is still a niche market and not a typical mall-crawling SUV. Given how popular the Liberty is, I think it's safe to say that the majority of Liberty owners never go offroad, as unfortunate as that is for the Liberty name. People just dont have a clue what our vehicles can do, nor will they ever give em a chance, at least the media that is. I though about posting about it but didn't. I read that exact article the other day and got really angry but kept it to myself.
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